Meet SimilarWeb at dmexco – Cologne Sept. 10-11

August 28, 2014 By Comments

SimilarWeb will be at dmexco, Europe’s leading digital industry tradeshow. We will be at Hall 6, Sections A, Booth 34. Our team is very excited to meet you face to face. Stop by our booth to try out SimilarWeb PRO and see the stats for any website, or schedule a meeting to get a personal demonstration.   About dmexco dmexco is the international leading expo & conference for the digital economy. Comprising a unique combination of an exposition and a conference, it stands for innovative and future-oriented marketing in the midst of a global growth market. Placing a clear focus... View Article

Interview Online Marketing Leader Andy Crestodina – Co-Founder Of Orbit Media

August 27, 2014 By Comments

We interviewed Andy Crestodina, an industry expert on turning traffic in to conversions. We highly recommend checking out his blog to get well researched tips and see how an industry guru approaches the world of online marketing. How does a website design company get in to the business of content marketing? It’s not difficult. When you design websites for people, the topic of content marketing comes up all the time. If you build mousetraps for people, they always ask about the cheese! During the planning process: conversations about keywords always turn toward content marketing. During the design process: conversations about usability... View Article

SimilarWeb PRO Adds Daily Data, Updated Fresh Each Day

August 26, 2014 By Comments

A message from Or Offer, CEO of SimilarWeb: “I am delighted to announce that today we hit a major milestone, the release of the moving window, a major feature that means that SimilarWeb will update every day rather than once a month. When we launched SimilarWeb in January 2013 we received some great feedback from you, our users. We also asked you what we could do better and a lot of you asked us for fresher data. We spoke to lots of you and keep on hearing that you were frustrated by the fact you couldn’t see what happened last... View Article

SimilarWeb Vs Google Analytics

August 25, 2014 By Comments

One of the top ten questions we get asked by our users is: what is the difference between Google Analytics and SimilarWeb PRO? We’ve decided to write a very detailed blog to answer this question once and for all! Simple Interface The first main difference you’ll notice is in the UI. SimilarWeb PRO captures the current trend for simple and effective web based platforms. With just a few clicks you have a whole screen of easy-to-read information you can work with. Google Analytics, on the other hand, is rather complex; you’re bombarded with a number of graphs, figures and technical... View Article

Top SEO Sites Ranked by SimilarWeb

August 21, 2014 By Comments

 

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Our analysis experts have been working hard to provide a list of the most successful sites involved with SEO during July 2014. This list should give you a few insights on who rules the roost in the SEO world and help you begin to understand how they do it. The first fact that stands out is that the 7 out of the top 10 sites receiving the most organic traffic also feature in the top 10 global sites for desktop visits. It’s obvious, therefore, that these are giants of the internet and understand how to pull in traffic from all... View Article

Build a Custom Marketing Dashboard using the SimilarWeb API – Tips from a Leading UK Online Marketing Agency

August 20, 2014 By Comments

Recently one of the largest online advertising agencies in the UK approached us with a challenge. To take SimilarWeb’s competitive analytics and create client specific data slices for their internal team to use and share with their clients. SimilarWeb’s APIs became that gateway for the data. The agency built client focused dashboards which displayed the lists of websites competing for keywords, volume of user visits to each competitor, the websites that are referring traffic to each competitor and the top paid and organic keywords that are actually driving search traffic to each competitor. These dashboards have become central to the... View Article

SimilarWeb PRO Adds Mobile Web Data (beta)!

August 19, 2014 By Comments

The mobile web has arrived at SimilarWeb. Today online marketers will have access to both desktop and mobile competitive intelligence in the SimilarWeb PRO platform as a beta version has been released. We live in a multi-device world where using 2 or 3 screens at the same time is the new normal. Different devices impact how we use the internet, and as marketers we see very different behaviors based on device type. With SimilarWeb’s new mobile data we aim to show you these differences and give you the insights to power decisions like how to target users in your mobile... View Article

5 Cool Facts About Reddit from SimilarWeb PRO

August 18, 2014 By Comments

Reddit is a great place to head when you want to know what’s creating a buzz in this crazy world. Powered by a bulletin board system, Reddit uses text, images and videos to engage visitors and allows them to vote content up or down. It’s an exciting platform and one that’s caught my attention, so I’ve decided to share 5 really cool facts about Reddit I found using SimilarWeb PRO       1. Most Popular Boards On Reddit Loading up SimilarWeb PRO and heading to Website Content > Popular Pages allowed me to analyze the most popular pages on... View Article

When Your SEO Goes Radioactive – How Malaysia Airlines Lost 8.5 Million Web Visitors

August 14, 2014 By Comments

It’s said that bad publicity is better than no publicity, but does this statement ring true? Negative attention, in the world of SEO, takes the form of radioactive traffic. I don’t mean that it glows and has the potential to turn you into the Hulk, but more that it’s dangerous and can have long lasting effects on your reputation. A good example of this practice is Miley Cyrus, whose web traffic has experienced great spikes, but at the cost of her reputation and overall traffic performance. More recently, there has been the troubles experienced by Malaysia Airlines. Using SimilarWeb PRO,... View Article

Is Latin America An E-Commerce Goldmine? eBay Seems To Think So

August 13, 2014 By Comments

eBay is currently looking to widen its popularity through the Latin America market with campaigns such as free shipping, creating sites which use local languages and currencies to target these growing mobile markets. It’s an aggressive approach which aims to make the eBay brand more global. The market is lucrative and it’s easy to see why eBay are keen to push their operations there. To get a better understanding of the Latin American market, I analyzed the e-commerce industry in this region with SimilarWeb PRO.     E-Commerce Industry SimilarWeb PRO highlighted just how huge the e-commerce market is worldwide with... View Article